A Tale of Two Flight Schools

Two business models and marketing strategies go head-to-head.

marketingfunnel A Tale of Two Flight Schools

Random Ray spends 90% of his marketing resources on advertising. Systematic Sam spends only 50%. Guess who gets better sales results?

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Sales & Marketing for Flight Schools

sdsc01529 Sales & Marketing for Flight Schools

The fastest, least expensive way for flight schools to  “get your sales and marketing off the ground.”

We don’t condone or participate in “Random Acts of Marketing.”

Our Flight School program puts you in control of a structured, measurable, results-oriented marketing system.

Phase One:

We give your company a “larger than life,” easily updated internet presence that you control without being a programmer.

  • Initial web site setup and basic customization using WordPress
    (you can add or edit any page without being a programmer!)
  • Search engine optimization (SEO)
  • Blog Setup/RSS feed
  • Facebook Fan Page Setup and Coaching
  • LinkedIn Company Setup and Coaching
  • Twitter Setup and Coaching
  • Direct Mail Marketing System (Send Out Cards) Basic Account with Basic Setup

Phase Two:

Ensure you never let a valuable lead drop through the cracks, or forget about you in the time that elapses between initial contact and purchase.

  • Contact Information Capture Mechanism on your company website
  • Blog Topic Ideas
  • Contact Management System for up to 200 contacts (Highrise)
  • Sales Presentation Checkride (Evaluation of your sales process and presentation with recommendations)
  • Printed newsletter template with articles you can use (enter some of your own information to customize!)
  • Email marketing setup & coaching

Phase Three:

Many aviation companies get 50% of their revenue through referrals, upsells and recaptures. Don’t lose your customers to your competitors!

  • Basic Customer Service/Upsell Program
  • Basic Referral Program
  • Basic Recapture Program

Ongoing

Continue to improve your sales and revenues month after month.

  • Marketing Master Class – Gold Membership
  • A customized action plan to make the best use of your time on sales and marketing (plan to spend a total of 4 hours a week for best results!)
  • Monthly coaching calls

Don’t lose another sale!

In as little as one month and for the cost of a small advertisement, you’ll have a structured, results-oriented marketing and sales system ready to capture and capitalize on interested buyers!

Call Mark Leeper for details – 480-225-4233pixel Sales & Marketing for Flight Schools

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